When someone decides to sell their home they often interview several Realtors from different companies to determine which one is best for them. They want someone who will represent them and do an effective job at marketing their home. However, when someone decides to buy a home, they usually end up with their Realtor through sheer accident.

Why don’t homebuyers search for a Realtor the same way that homesellers do?

There are two "sides" to every sale. The seller's side is represented by the listing agent. The buyer's side is represented by the selling agent. The selling agent can also be referred to as the buyer's agent. There are also agents who split their time equally between buyers and sellers. Often, these are the very best Realtors.

Having an effective buyer's agent helps you navigate complex issues while negotiating on your behalf to ensure the smoothest transaction possible to protect your interests. Unless you know and trust the listing agent, never agree to let the seller's agent represent both sides of the deal.

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